Prediction markets are shaking regulators on both sides of the Atlantic, and the ripple effects are hitting iGaming hard.

From crypto casinos locking in high-profile sports and influencer partnerships to major providers pushing deeper into Latin American markets, the industry is expanding on multiple fronts. Meanwhile, a regulatory storm is brewing around prediction markets, with US states, European authorities, and traditional gaming lobbies all drawing battle lines, while workforce cuts at a legacy operator signal the real cost of rising tax pressure. On the content side, studios are loading up pipelines with a wave of new and upcoming releases that should keep operators well-stocked heading into the autumn.

Let's dive into this week's iGaming Weekly!

Industry Overview

Crypto Casino

• Shuffle announced a partnership with English Championship club Sunderland AFC, with branding visible at the club's stadium.
• Gamdom signed content creator TheGambler1999 as a new brand ambassador.
• Roobet onboarded six new game providers including Donut Gaming, Xposed Studios, and Meta Gaming to expand its content library.

Traditional Gaming

• Connecticut has ordered nine prediction market platforms, including Polymarket, Coinbase, Robinhood, and Crypto.com, to cease offering sports event contracts to residents, treating them as illegal unlicensed sports betting.
• Half of the Premier League's 20 clubs now have sponsorship deals with gambling companies not licensed in the UK, leaving significant club revenue exposed to a proposed government ban on unlicensed gambling sponsorships expected next year.
• Bet365 confirmed plans to cut approximately 340 jobs (roughly 3% of its workforce) across its Stoke-on-Trent, Malta, and Gibraltar offices in response to increased UK tax duties on gambling.

Aggregators & Providers

• BGaming partnered with BetOnWin to expand its presence in Chile and Argentina, giving players in the region access to a broad selection of BGaming titles.
• Hacksaw Gaming expanded its Brazil reach through a new partnership with Brazino777, bringing its portfolio of slots and instant win titles to another major operator in the market.

Miscellaneous

• Coinbase is partnering with Moov to bring stablecoin payment acceptance, settlement, and real-time funding to over 1,000 US community banks and credit unions.
• Kalshi plans to seek US regulatory approval for roughly 60 perpetual futures contracts on stocks including Tesla, Apple, and Nvidia, per WSJ, extending its push well beyond prediction markets.
• The UK's Financial Conduct Authority is reportedly weighing an easing of its ban on financial prediction markets after holding talks with trading platforms, per The Times.

New Releases

• Pragmatic Play: Lucky Drums 88, Eternal Diamonds
• Hacksaw Gaming: Great Game Serengeti
• Nolimit City: Duck Hunters 2
• Evolution: Disco Balls
• BGaming: Wincent Wolf

Upcoming Releases

• BGaming: Johnny vs Chicken, Red Hot Chilli Chickens, Bonanza Billion Merge Up+, 3 Lucky Monkeys Hold & Win, Cats Love Yummy, Divine Queen: Power of Sun
• Pragmatic Play: Gates of Olympus 2500, Helios Triple Sun, Triple Hop Pots, Coven Rising, Bubble Wild, Freya 1000, Forever Split Megaways
• Hacksaw Gaming: Wicked Grin, Le Vampire, Demonic Dolls, 3 Magic Piggy Banks Hold & Win, Moneyplane, Le Bandit Hold & Win, Fist of Destruction Megamultiplier, Le Clubber, Dr Zappo
• Relax Gaming: Money Train 5
• Nolimit City: Ding Dong Death

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